
E-MagazineNO.02
Trà Vũ: the storyteller pouring Vietnamese tea for a new generation
05.11.2026
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E-Magazine · Culture
From a tea table on Trấn Vũ Street in Hanoi, Trần Phi Vũ has spent six years turning a cup of tea into a way of telling stories. Known simply as Trà Vũ, the tea practitioner, trainer and tea experience designer now hosts luxury brands, teaches a three-level course of his own design and, in May 2026, carried Vietnamese tea to an international stage in France.
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A young Hanoi silk house has built its entire identity around one idea: that a turning point in life can be the start of something finer. Its newest chapter, a limited-edition trilogy of phoenix scarves cut in a diamond silhouette, is the clearest statement of that belief yet, and two Burgundy pieces, Phénix Blanc and Flamme Éternelle, sit at its heart.
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